A post I did on whether or not you read author blogs had me thinking about why authors blog. If you’re a blogger it’s likely that, like me, you’re asked fairly frequently why you blog. When I’m asked I give my stock answer, “Because I’m not doing as many writers’ conferences as I used to, the blog is a way for me to continue to share my knowledge of the publishing community without the travel.”
Which is true. One of the many reasons I started the blog is because I’m saying no to so many writers’ conferences, but still do want to help writers understand the game of publishing. But let’s lay the cards on the table here. Why do I really blog?
If I had to dig deep down and acknowledge the true reasons I blog, continue to blog, and like to blog, sharing knowledge with the publishing community comes in second. The real reason I blog is because it allows me to share my many opinions with the world at large and it gives me some semblance of fame. And yes, this is almost embarrassing to admit. The truth, though, is that my reasons for blogging aren’t entirely altruistic. I mean, let’s face it, success in publishing is hugely about who you are. Authors talk all the time about their “dream agents” and dream agents often come about because they are the names most often repeated. I’m sometimes amazed by who the authors think are the “big agents,” because those agents aren’t always the ones with the biggest-name authors. They are just the agents with the biggest names.
My true reason for blogging is about marketing. Marketing myself and BookEnds. I want to become a household name in the publishing world, because the bigger my name the better the writers are who come knocking on my door, and it’s those writers who are going to build my reputation at publishing houses. But to become the name on everyone’s tongue at writers’ conferences and critique groups it’s up to me and the blog is one of the best venues I’ve found so far to promote me.
So what about you? If you do blog, why? What are your real reasons? And if you aren’t a blogger and have chosen not to become one, what makes you stay away? Why do you choose not to blog?