I’ve been really blessed lately with some amazing covers. Sure I’ve had to request changes, a few tweaks here and there, but I wouldn’t be doing my job if I wasn’t. Overall, they have been powerful, eye-catching, and they give the reader an instant impression of what the book is about. Exactly what every author wants her cover to do.
A cover is more than just pretty wrapping paper for the story inside, a good cover should give the reader an instant impression of what that story is. The genre should be distinctive as should the time period. We should also get a glimpse into the story. Like a good mystery, there should be clues to the story, the setting, the atmosphere the author has created or the tone. Not everything can be conveyed in one cover, but at least some of it should be.
If you can only get one thing from a cover though you should get a feeling. You should want to settle in to the warmth and friendship the book will provide (women’s fiction) or feel a sense of urgency and darkness (thriller) or see the love and romance.